All analytics work begins and ends with a story. Storytelling with data is the analytics professional’s missing link in delivering the essence of date signals and insights to executives, management, and other stakeholders.
In this analytics storytelling course, you’ll learn effective strategies and tools to master data communication in the most impactful way possible—through well-crafted analytics stories.
You'll explore what a story is and, perhaps more importantly, what a story is not. Find out how stories create value and why they matter. Learn to craft stories, command the room, finish strong, and assess your impact. Get practical help applying these ideas to your data analytics work. Plus, you'll learn guidelines and best practices for creating high-impact reports and presentations.
What you'll learn
How to apply storytelling principles to your analytics work
How to improve your analytics presentations through storytelling
Guidelines and best practices for creating high-impact reports and presentations
One of the following edX courses or equivalent knowledge and skills:
Analyzing and Visualizing Data with Excel
Analyzing and Visualizing Data with Power BI
Working knowledge of PowerPoint.
Meet the instructors
Sr. Content Developer
Ben is a Sr. Content Developer for Microsoft's Learning and Readiness team, and is an analytics professional and educator with over 8 years of industry and managerial experience. Prior to joining Microsoft, Ben ran and directed multiple consulting firms, where he also held critical analytics roles in companies as diverse as Juniper Networks, Costco, and T-Mobile. He has taught Data Visualization at The University of Washington, and recently founded Seattle Pacific University's Analytics Certificate Program.
Founder of StoryCo
Mario is an Executive Communications Manager and Master Storyteller, helping teams and individuals across Microsoft to improve storytelling skills for professional and personal impact. His workshop "Storytelling for Impact” has been taken by over 1,000 employees since November, 2015. It measurably improves outcomes related to strategic communications, organizational health, and key performance measures.
Senior Data Scientist
Gulrez Khan is a Senior Data Scientist in Microsoft and has been wrangling with data for more than 12 years. Currently he is lead data scientist in the World Wide Learning Division in Microsoft that focus on understanding the learner's behavior and empower them to make best use of the learning content. Gulrez champions Data Visualization & Storytelling with data in the org and has been giving talks, speaking at conferences to democratize data. He loves to play with the public dataset to tell data stories. He also serves as the Advisory Board Member in the https://www.thedatascienceconference.com.